We're a group of Australian entrepreneurial types that have got together to start-up a trading company that imports manufactured products from (mainly) Asia into Australia. We're looking to position ourselves to be a customers international buying office, whereby we can source the products they want, select the best manufacturer of those product and then supply them directly to the customers warehouse. We've got a related business, based in China, that visits and accredits suppliers through the Asian region to ensure that product quality standards are met and we present these to the customer as part of their purchase. The personality we're trying to get across through our branding is that we are trustworthy, reliable, have high levels of integrity and experience. The logo should reflect a level of creative intelligence but still be conservative. A number of our intended competitors are a bit dubious! Keywords: Logo Design