Company Name: Los Olivos General Store Slogan: Wine Art Home What We Do: Located in a historic building built in 1901 (in what was the first gas station in this part of California), the Los Olivos General Store is a wine tasting room, an art gallery and a home decor store all in one. The style of the general store is sleek, modern and retro. Our Industry: Retail Formats Accepted .EPS only Top Three Things to Communicate through our Logo: #1 - A MODERN General Store style #2 - Wine Art Home #3 - .Est 1901 (the historic importance of our building) Our Target Audience: The Los Olivos General Store is located at the heart of Santa Barbara, California wine country and caters to people who enjoy the wine lifestyle, travel, art, home decor and the esthetic style of Italy and the South of France. Our visitors are well informed and well traveled adult men and women. Because we are located in a very traditional "Western" town (Los Olivos), our style is old fashion General Store with a modern, retro cool, sleek look. It's Soho, New York meets Los Olivos. Styles that we are interested in: Emblem An emblem features the name of the company typically enveloped by a pictorial element or shape. Famous examples include: Please note that the above brands are in no way, shape, or form associated with LogoTournament. They are cited as examples under Fair Use for the enrichment of the general public's knowledge of the graphic arts. Color Preferences: Very simple: Black & White (maybe Gray) Our Ideas and Additional Information: We have two logo concepts for the Los Olivos General Store and would like to see designs for both. The first concept is a round emblem logo with the words "Los Olivos Wine Art Home" around the top and bottom of the circle and "General Store" in the middle. See attached drawing. The second concept is a round emblem logo with a simple drawing of our building and three gas pumps (two large, one small) in front. I have attached photos. In the landscape photo, you see 1970s styled gas pumps. The gas pumps that will be installed are actually from the 1950s and are rounder and more shapely. See attached photos. The "Trust General Store" logo you see attached is very much the Modern style we want to achieve. Where we will use the Logo: Web, Print, Billboards & Signs, Mugs, T-shirts