Email Marketing Word-Smithing
We are a business that sells eLearning solutions to small & medium sized businesses across the US. We need a someone with a marketing pen to make our emails crisp, witty, and intelligent (extra points for clever). Our emails are produced for SMB America selling eLearning solutions (webinars, Learning Management System, off-the-shelf eLearning content, and custom courses). We can generate the ideas and concepts, we need someone to make them read good - I mean 'well.' Having some legal writing background is a plus as 20% of our business does have some legal content. Again, this is a 'nice to have' and not a must. Job Description: Your responsibilities: - Develop content themes and core messaging based on the direction and creative brief provided by our team - Write completely original, high-quality, SEO friendly articles that engages and expands our audience - Leverage developed messaging across multiple channels, including homepage headlines, product pages, brochures, press releases and more - Ad-hoc Writing and marketing projects as they arise - Contribute ideas on improving existing messaging and content Qualifications: - Primary Skills: Marketing Writing - Fluent English including excellent writing, grammar, spelling and formatting - A work style that is extremely detail oriented - Strong communication skills - A complete Elance profile - An exceptional portfolio that demonstrates an ability to create compelling copy for a variety of corporate audiences and industries - References or an established reputation on Elance preferred Desired Skills: Legal Writing, Sales Writing, Content Writing, Creative Writing, English Keywords: Sales Writing, Creative, Writing, Legal, Sale, Content, English
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