Company Name: Warrnambool Athletics Club Slogan: What We Do: Local athletics club promoting participation in various forms of athletics, primarily running. Our Industry: Sports & Recreation Formats Accepted .EPS only Top Three Things to Communicate through our Logo: #1 - Fitness #2 - Participation/ Community #3 - Friendly Competitive Atmosphere Our Target Audience: People looking to both start or join the athletics club. The club actively promotes new membership. The target audience is both young and old, males and females. Members of the club are by their nature health and well being conscious, are serious while competing but appreciate a friendly and engaging environment when not. Styles that we are interested in: Pictorial Mark A pictorial mark uses literal or representative imagery to symbolize the brand. Famous examples include: Letterform Mark Typically uses a very small amount of letters (1-2) to represent the organization. Famous examples include: Emblem An emblem features the name of the company typically enveloped by a pictorial element or shape. Famous examples include: Character A Character logo consists of a mascot to represent the brand. Please note that Character illustrations are extremely time intensive for designers, and for the best results the prize should be at least $400-$500. Famous examples include: Please note that the above brands are in no way, shape, or form associated with LogoTournament. They are cited as examples under Fair Use for the enrichment of the general public's knowledge of the graphic arts. Color Preferences: Currently the logo is white and blue, however, we are not confined to using any one color scheme. Our Ideas and Additional Information: The current logo is attached giving an idea of the logo we have used in the past. The logo could include the words "Warrnambool Athletics Club" or the initials "WAC" - whatever the designer thinks is best. Ideally the logo will have a picture or some sort of abstract mark that is suggestive of or promotes athleticism, fitness and/ or running. The logo will need to work on white, black and blue backgrounds on a number of surfaces including t-shirt prints. Where we will use the Logo: Web, Print, Mugs, T-shirts