Name to incorporate in the logo Concrete2Colour Slogan to incorporate in the logo What do you want to make today? Description of the organization and its target audience Concrete2Colour is an organization that matches artists with business owners to paint murals and large works of art. Two select audiences: 1. Artists looking to make a career with their passions 2. Middle-aged (Baby boomer) business owners Industry Community & Non-Profit Preferred logo types Organization name in a stylised type/font becomes the logo. An image or shape that is easily recognizable is used to represent your business. Organization name in a stylised type/font becomes the logo. An image or shape that is easily recognizable is used to represent your business. Sample logos Values to communicate Feminine Masculine Young Mature Luxury Economical Modern Classic Playful Serious Loud Quiet Simple Complex Subtle Obvious Color preferences Blue, Teal, little green To be used on Print (Business cards, letterheads, brochures etc) Online (Website, online advertising, banner ads etc) Notes Some thoughts on what imagery: (These are not required, feel free to showcase other ideas) A city skyline as a part of the background, or portfolio with artwork falling out.