Company Name: White Paper Clip Slogan: What We Do: We are a software development and consulting firm. Our Industry: Consulting Formats Accepted .EPS only Top Three Things to Communicate through our Logo: #1 - Modern #2 - Professional #3 - Quality Our Target Audience: Part of our client base is business owners, or other people that have an app that needs to be developed. Usually they're somewhat tech-savvy, so anywhere between the age of 25 to 35; maybe 40. They're almost always male. All of our clients so far have been in the US. Styles that we are interested in: Pictorial Mark A pictorial mark uses literal or representative imagery to symbolize the brand. Famous examples include: Please note that the above brands are in no way, shape, or form associated with LogoTournament. They are cited as examples under Fair Use for the enrichment of the general public's knowledge of the graphic arts. Color Preferences: White and blue (dark blue, probably) would be nice, although I'm completely open to different ideas. Silver or grey might work; I'm trying to express a very modern, sleek design. Our work is expensive. It'll probably be on a dark background, but I could see us needing a light background in the future. Not too important, just something to consider. Our Ideas and Additional Information: Not really. I really like the way Apple presents itself, but who doesn't?! Where we will use the Logo: Web, Print