Resort Condo Incentives, Inc. markets and services high-value individual travel incentive products for businesses to use in sales incentive, channel promotion, employee recognition and loyalty programs. We have a new website at We need a web marketing pro who is proficient at organic SEO AND paid search marketing to facilitate b-to-b lead generation through the website. Emphasis on paid search. Ability to recommend improvements to content, design, navigation et al. Job Description: Your responsibilities: - Collaborate with team members to improve site performance - Perform daily account management of pay-per-click (PPC) accounts on Google AdWords, Yahoo/Bing and other search platforms - Generate new paid search campaigns, ad groups, and accounts and aid in the creation of new paid search marketing initiatives - Monitor campaign results - Evaluate search results and search performance across the major search channels - Research search engine and PPC industry trends and developments - Manage large keyword lists - Provide recommendations and execute strategies for keyword opportunities - Provide and organize campaign reports - Keyword analysis for pay per click (PPC) campaigns and organic search results Your qualifications: - Basic SEM/PPC knowledge - Proficient in Microsoft Office - Good analytical skills - Strong communication skills - Excellent organizational skills - A complete Elance profile - References or an established reputation on Elance preferred Desired Skills: Google AdWords Internet Marketing Lead Generation SEM Social Media Marketing Keywords: Search Engine Marketing