Name to incorporate in the logo SEO FOR SMALL BUSINESS Slogan to incorporate in the logo None specified. Description of the organization and its target audience Please read http://wordpress.seoforsmallbusiness.com.au/. Industry Technology Preferred logo types Organization name in a stylised type/font becomes the logo. An image or shape that is easily recognizable is used to represent your business. A character or mascot to represent your business. Organization name in a stylised type/font becomes the logo. An image or shape that is easily recognizable is used to represent your business. A character or mascot to represent your business. Sample logos None specified. Values to communicate Feminine Masculine Young Mature Luxury Economical Modern Classic Playful Serious Loud Quiet Simple Complex Subtle Obvious Color preferences Blue, Grey, Black, see http://wordpress.seoforsmallbusiness.com.au/ To be used on Print (Business cards, letterheads, brochures etc) Online (Website, online advertising, banner ads etc) Notes The biggest competitors are 123seo.com.au and roi.com.au. Both have simplistic logos. We need to ensure the logo displays a brand that is "affordable" though also company that has pride in delivering quality. It is not "cheap / tacky" it is "affordable quality". Needs to be simple (not busy/compex) to attract small business.