Online Marketing Manager - Contract
Online Marketing Manager - B2B Small Business Marketing - Mobile Telecoms - 6 Month Contract - London Are you a talented, innovative Online Marketing Manager with experience of B2B Marketing? hyphen Recruitment, on behalf of a high profile mobile telecoms company listed in the Times top 100 companies to work for, are seeking a skilled Online Marketing Manager for a 6 month assignment in London. The successful Marketing Manager will support the delivery of our vision to become the market leader in the Small Business (SB) sector by driving an online marketing channel strategy, demonstrating a best customer journey and buying experience resulting in acquisition, value and retention growth. Key Responsibilities: - Responsibility for developing, managing and facilitating the SB online marketing plan. - Driving improvement initiatives to the current online customer journey and experience routes - Developing and driving a SEO strategy with key service providers - Developing and driving an affiliates strategy - Tracking and evaluating launched marketing initiatives through web analytics - Working with the Online Sales team to determine optimal GTM online sales strategy - Working to tight timescales, responsibility for managing the briefing process and execution of new product and promotional launches online, driving acquisition volumes - Collaborating with web development and copy writing team to develop SB focused content, both static and interactive - Ensuring self serve accounts provide tools, applications and functionality to support specific SB requirements - Responsible for post implementation ROI evaluation - Collaboration with other Senior Channel Marketeers to secure and share manufacturer funding for online activity, supporting a multi channel strategy - Collaboration with Consumer PAYM Marketing, Brand, Devices and Comms to ensure alignment of commercial If you are interested in this position please respond with CV ASAP. Online Marketing / Senior Marketing Manager / Online Marketing Manager - B2B / Small Business Marketing - 6 Month Contract - Londonhy-phen is acting as an Employment Business in relation to this vacancy. hy-phen is an Equal Opportunities employer; we welcome applicants from all backgrounds
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