Marketing Director/director of marketing
DIRECT END CLIENT REQ: please send resumes to email@example.com call: 609-216-5633 Skills: Marketing Director/ Director of Marketing DIRECT CLIENT REQ: Please send resumes to firstname.lastname@example.org Call: 609-216-5633 Skills: Marketing director or DIRECTOR OF MARKETING Location: NYC Duration: 6 months+ MUST HAVE BACHELOR'S DEGREE /15+ YRS EXPERIENCE RECOMMENDED QUALIFICATIONS -> Requires a Bachelor's Degree, Master's preferred. -> Minimum of 10 - 15 years experience in marketing required. -> Demonstrated success in developing strategic marketing plans. -> Proven ability to create and deliver innovative and impactful marketing presentations. -> Demonstrated success record in contributing to company's growth and revenue. -> Has high energy, strong work ethic, strong sense of urgency and results oriented. -> Good awareness of competitive dynamics of US card and travel market. FUNCTIONAL CAPABILITY -> Responsible for identifying, developing and executing brand-driven creative concepts aligned with business/marketing strategies. -> Develops marketing strategy, branding strategy and forecasts, new product launch and program development experience. -> Analyzes sales and product data to formulate strategic marketing approaches to drive the business -> Manages customer segmentation and list management analysis. -> Creates an image marketing campaign consistent with corporation’s brand vision and values. -> Gathers and analyzes customer data, competitive market and trend research, leverages brand and customer data. -> Defines and communicates key brand messages throughout all customer touch points. -> Improve customer acquisition and retention/loyalty efforts. -> Reports to Vice President - Marketing
New York City
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