Design - Design the New Logo for Book Publishing Company: MSL!
Name to incorporate in the logo Marshalla Speech & Language (or just) MSL Slogan to incorporate in the logo None specified. Description of the organization and its target audience We sell books (primarily) and cd's, software, and tests for speech-language pathologists. We also put on continuing-education workshops for speech-language professionals. We sell all over the world and are looking for a nice, clean logo to put on our books and brochures, something that will look good both small and large. ---- Target audience is professional speech pathologists, the vast majority of whom are women, aged 24-65, mostly 24-50. All have at least a master's degree and many work with children, and in schools and hospitals in addition to private clinics. Industry Education Preferred logo types An image or shape that is easily recognizable is used to represent your business. An abstract shape or symbol is used to convey the values of your business. Organization name enveloped by a pictorial element or shape. An image or shape that is easily recognizable is used to represent your business. An abstract shape or symbol is used to convey the values of your business. Organization name enveloped by a pictorial element or shape. Sample logos Values to communicate Feminine Masculine Young Mature Luxury Economical Modern Classic Playful Serious Loud Quiet Simple Complex Subtle Obvious Color preferences blue or green or both - no bright/neon colors -- must also look decent when converted to grayscale To be used on Print (Business cards, letterheads, brochures etc) Online (Website, online advertising, banner ads etc) Notes We are a small, family-run business so we would prefer the logo look clean but not corporate. Please have a look around our website and through Pam's books & materials at http://www.pammarshalla.com -- your new logo will be used at the top-left of the current website (left of the words "Pam Marshalla"), as well as in all our print ads, brochures, business cards etc., and on the spines of our books to represent our publishing and continuing education company. Thanks!
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