Marketing Manager, Mobile Apps
Our blue chip client is looking for a driven Marketing Manager for their mobile phone products group. It’s fantastic opportunity for someone to see and make a real difference in a fast growing, dynamic market place. It’s crucial that you have an affinity for mobile consumer products and their apps and/or digital entertainment. Role To plan, execute and track apps marketing campaigns, as well as supporting other marketing communication initiatives. Key areas of responsibility include: apps promotions, app partner liaison, apps marcoms plans, develop plan for reciprocal marketing and media from apps partners. Required background Experience with apps, social media and or PR is required. Experience in marketing communications for consumer products is required (preferably in telecoms/technology, but not a must). Experience in managing internal and external creative resources, vendors and partner agencies is required. European, international or global consumer marketing experience is strongly preferred. Experience with digital media, social & online campaigns is strongly preferred. Experience with apps, a telecoms operator or within the telecoms sector is preferred An interim assignment of 11 months initially but may well extend.
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