Research Manager Burbank, CA Superior is looking for a Research Manager to work with our client located in North Hollywood, CA. Position Summary: RESPONSIBILITIES Provide compelling stories utilizing secondary research tools (Nielsen, comScore) and consumer insights studies to ad sales team to use in client meeting presentations and proposals Pull spending and account data in support of Ad Sales strategy and prospect activities Build market trend reports using various tools to better enhance ad market intelligence Develop Industry /market intelligence reports and competitive analyses to provide sales with additional ammunition Answer ad hoc requests on traffic of various Disney Online properties, Video and Mobile use Develop sales collaterals/positioning with guidance from the Director Build internal knowledge base of trends and create consumer insight decks for use by sales team on child/mom online behaviors using syndicated research (MRI, Simmons, Trend Tracker, etc.) Explore and recommend alternative research approaches (e.g. online mom communities, marketer, etc) to expand research tool set Will proactively mine data to provide additional insights and deep understanding of traffic and audiences across a variety of sites and media, including mobile and video Respond to sales teams needs for guidance in utilization of research tools and client questions Talent and Resources, Aligned. www.superiorjobs.com. EOE M/F/D/V Required Skills / Qualifications: Bachelor's Degree Science/Arts/Psychology/Business/Statistics/Math/Communications. Minimum 3 years of experience in media research(Digital Media). Minimum 2 years of experience in working at a digital media agency Minimum 2 years of experience with syndicated online measurement services, tools and data, including Nielsen and comScore. Minimum 3 years of experience in research tools: comScore Nielsen NetRatings Simmons Simmons Kantar-TNS Hitwise Omniture Scout Labs Forrester eMarketer Preferred Skills / Qualifications: The position requires a broad understanding of the digital/technology space and media landscape Ability to work under tight multiple deadlines and manage project load Excellent written and verbal communication skills are mandatory
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