Design - INNOVATIVE DESIGN NEEDED FOR YOUNG HORSE
Organization name The Belle Movement Description of the organization and its target audience This image is for a picture tab of an upcoming branch of a women’s fitness website and online magazine that focuses on trending fitness programs that are suitable for children and teens and that provide options to engage in a stylishly active and healthier life. Industry Physical Fitness Description We're looking for an image of a horse, that clearly, visually defines and visually represents the under 18 crowd. This horse should represent what a girl or teenager would aspire to be. The age range is open to interpretation, but keep in mind that the target audience is adult women with kids, and internet surfing young girls and pre-teens (9-14) (Another option is to have several girls/horses in the same shot or image, displaying a range of ages.) This horse should have life-like characteristics. Her facial features and expressions should exhibit human like qualities. She’s active, and her image and captured movement should display such. (ex. throwing a ball, or a Frisbee, or dancing alone or with friends) Think of how a young girl or teenager would wear her hair. Options and examples include ponytails with bright colored accessories, up styles, or free flowing manes. Cu Her stature should be smaller than a full grown horse and representative of the target age group. We also prefer for this particular image, ethnic features or a mix of ethnicities. She might not be based off of someone we know, but she could possibly be based off of someone you know. P.S. We won't tell them. Visual creativity is open. We’re open to various image sizes. We’re also open minded about whether you choose to make it look like a photograph, as in the images of the horses attached or a characture or Vector style image. No matter what type of canvas you choose to create, or what style you create in (pencil sketch, vector, cartoon, realism) we want her to have a personality and not just look like a generic animal. Some examples of bringing life or personality to animals are Disney characters from The Little Mermaid and The Lion King (see attachment for examples). They're sea creatures and lions, but they have expressive human like features. COLORS Some choices are Light Brown, Dark Brown, Bay, Chestnut, and Black. Search engine or look at the Namib Desert Horse on Wikipedia for color examples. Also feel free to add signature elements, like striping or patches. ELEMENTS TO CAPTURE Feminine Fresh Playful/Fun Stylish Active Other Notes: She should be an interest picquer. SEE ATTACHMENTS FOR IMAGE EXAMPLES. Notes The KEY thing we are looking for is LIFE LIKE. We will most likely hire one of the top designers to design other images. Thank you in advance and we can't wait to see what you come up with!
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christopher foster
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