Market Analysis for Event Planning Start Up - Branding Event Planning Marketing Strategy Social Media Marketing Marketing
Start-up event planning company in the Rhode Island market. We provide event planning services primarily for weddings, as well as private parties and business events. We have done minimal work assessing the current event planning market and finding opportunities for growth within it. Industry Outlook and Trends: Evaluation of the Event Planning industry, specifically within the Northeast. Identification of trends within sub-sectors of event planning, including Weddings, Personal and Corporate Events. Identification of target consumers within this industry. Evaluation of Potential Target Markets: - Identification of Target Consumers by demographic - Assessment of Market - Purchasing Trends - Marketing Strategies (How are consumers hiring?) - Unmet Services (What are current companies not doing?) - Pricing Structures for Existing Companies - Identification of Future Trends - Potential Web Based Services (Would potential clients be interested in web based front ends to plan events?) A key element of this assessment will be identification of the current trend in the industry such that the company can fill the niche that is currently missing. Desired Skills: Branding Event Planning Marketing Strategy Social Media Marketing Marketing Keywords: Research & Surveys
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