Organization name SmartAppSoft Description of the organization and its target audience SmartAppSoft publishes bite sized PC, mobile, and web applications to retail and online customers. We sell digital lifestyle applications and services aimed at aiding in everyday tasks with technology. Industry Internet Existing website to reference www.smartappsoft.com Number of pages needed 1 Page descriptions The homepage should introduce visitors to the smart app brand and line of products. Much like existing app markets, featured services, applications, and games should be presented prominently on the home page presenting a clear value proposition to the user and enticing them to click through to find out more. The landing page should feature all of the normal app categories (health, education, entertainment, business, hobbies, etc...) Each category should be given its own color. When visitors to the site land on the page we want to them to feel like, "this is exactly the app I need in my life" "I'm getting great value without financial sacrifice". We are launching with 16 titles, but hope to add more through partnerships. We want to convey that we are trustworthy, but not too techy. That our products are easily accessible and geared towards the lifestyle user. Style/theme ideas for the website None specified. What to avoid Dark colours and backgrounds. Inspirational websites https://play.google.com/store/apps/…ured-apps#.. Large pictures and presentation of what the product does. www.http://www.indiepubgames.com/ The colours are too dark for our tastes, but the presentation of content and categories is simply and easy to follow. http://tucows.com/downloads?hp=A2 this is much too cluttered, but the color choices are bold. There needs to be more images, less text. If better organized it could be much better. Notes None specified.