world leading vision correction surgery practice with a new wordpress website which needs initial onpage and full optimisation to improve rank and relevance. ongoing optimaisation will be part of the project and depend on how the contractor performs on the initial optimisation. Proposals are invited for the full seo process to be carried out on website. Standard preformatted generic proposals will not be entertained and only specific proposals for the website will be expected. an SEO expert who understands and can manage the practice website , has to be trustworthy, professional to work with and very focussed. needs to demonstrate good quality work and writing skills. Job Description: Your responsibilities: - Ensure that all websites and internet properties meet content and architecture requirements for SEO best practices - Collaborate with team members to improve site performance, identify top keywords, develop content strategies and other optimization opportunities - Build systems and protocols internally that continually ensure that the website and relevant properties are optimized - Review and analyze company website for areas that need to be detailed or improved - Provide and organize comprehensive SEO reports - Perform keyword analysis for pay per click (PPC) campaigns and organic search results - Promote activities and interactions that build ranking and increase awareness of the company's profile Your qualifications: - Primary skill: SEO - Understanding of search engine ranking algorithms - Excellent analytical, organizational and communication skills - A complete Elance profile - References or an established reputation on Elance preferred Desired Skills: Google AdWords SEM Keywords: Search Engine Marketing, AdWord, Google, SEM