Design - Create the next logo for Julo
Name to incorporate in the logo Julo Slogan to incorporate in the logo Elegant luxury for your home Description of the organization and its target audience We are an on-line business selling high-end designer home fashion items (bedding, linens, cushions, etc) that are designed and manufactured in the U.S. Main target customers are women in Asia, who are affluent (top 10-20% economic socio status in the country), lead the fashion trend and seek quality and status. Industry None specified. Preferred logo types Organization name in a stylised type/font becomes the logo. Representing trends from the internet including gradients, rounded corner etc. Organization name in a stylised type/font becomes the logo. Representing trends from the internet including gradients, rounded corner etc. Sample logos Do you have any example logos you like? Providing designers with examples helps them identify the style and aesthetic you like. Values to communicate Feminine Masculine Young Mature Luxury Economical Modern Classic Playful Serious Loud Quiet Simple Complex Subtle Obvious Color preferences Gray + some color accent is OK To be used on Print (Business cards, letterheads, brochures etc) Online (Website, online advertising, banner ads etc) Notes My website is www.julo.co.kr Please visit. Currnt logo on the site shows JuLo (mixed capital and lower case), which is fine with me if it works for the design. The values that I would like to convey are 1)Quality 2) Timeless Beauty and 3) Elegance. I want the logo to express these values with confidence. The logo I attach above is the logo of the parent company Sterling Manor Comforts. Please think about the ratio of tag line size against the main name Julo. When I put some of the logoes to my website, I could harly read the tagline. Also, for some designs, people commented that it is confusing sometimes whether the first letter is J or T. Some J's look too sharp and they don't give elegant impression.
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