Copywriter Janesville, WI Talent and Resources, Aligned. www.superiorjobs.com. EOE M/F/D/V Superior has a great opportunity for a Copywriter for a global company. This is a contract opportunity based out of Janesville, WI. Candidate will write product copy for Company general catalog and specialty catalogs while adhering to the Company copy structure; Maintain this copy in publishing database for use throughout Company, including the Company electronic catalog and on website. § Reports to the Copy Manager § Works closely with other Catalog team members (Trainers, Catalog Merchandising Associates, Copywriters, Proofers, and other Temporary Production Staff). • Transform technical information into persuasive copy that drives customers’ buying decision • Work with catalog merchandise associates, production artists, and product teams to create effective product copy that best communicates intended message to target audience • Responsible for ensuring copy meets established Company standards • Create copy for catalog headers, footers, and fillers • Proof and edit copy from other copywriters and departments • Understand interrelationships of other Marketing Production processes (page design, imaging, systems) to identify process improvements • Understand and become proficient in all phases of catalog publishing system software Required Skills / Qualifications: Bachelors degree in Marketing, Journalism, Advertising, English, Marketing Communications Minimum of 3 years of catalog, direct response, web or other related copywriting experience Preferred Skills / Qualifications: Experience in a direct marketing environment is preferred. Candidate should have prior experience of written product copy, knowledge of some sort of content management system and are adept at email and SEO copywriting
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