Name to incorporate in the logo Elegant Concepts Group Slogan to incorporate in the logo Conceive it, achieve it!(note: am also willing to look at logos without the tag line) Description of the organization and its target audience Elegant Concepts Group offers life coaching, mentoring, training and Neuro Linguistic Programming (NLP) to help people maximise their potential, achieve their goals and make their dreams a reality. Initially the target audience is anyone looking for generalist life coaching, however I'm particularly interested in working with Boomer women who have lost their way in life, got stuck and now have the time and energy to remember the girl they used to be, reignite their dreams and look forward to the most productive and fulfilling phase of their lives. Industry Education Preferred logo types Organization name in a stylised type/font becomes the logo. Letters/initials from your business name are used to create a logo. Representing trends from the internet including gradients, rounded corner etc. Organization name in a stylised type/font becomes the logo. Letters/initials from your business name are used to create a logo. Representing trends from the internet including gradients, rounded corner etc. Sample logos Do you have any example logos you like? Providing designers with examples helps them identify the style and aesthetic you like. Values to communicate Feminine Masculine Young Mature Luxury Economical Modern Classic Playful Serious Loud Quiet Simple Complex Subtle Obvious Color preferences Red, purple, blue, white also combination of turqoise, white and burnt orange To be used on Print (Business cards, letterheads, brochures etc) Online (Website, online advertising, banner ads etc) Signs (Including shops, billboards etc) Business card details Front: Logo www.elegantconceptsgroup.com Back: Maggie Wood P:0404 610 970 E:maggie@elegantconcepts group.com Notes I have a website at www.elegantconceptsgroup.com that might give some ideas. I want to pitch the image of the business as classy and premium. We're talking about people who are courageous enough to invest in themselves and do the work to change and improve their lives so I'd like if possible to reflect those values of respect, inspiration, fulfilment, potential and success. Update 31 august - Please, no flowers or butterflies as they are too feminine for the business. Also please take care of detail regarding spelling and the name of the business. I'm afraid that if you can't get these right I'd have little confidence in working with you. Also, I'm more attracted to the edgier and abstract designs coming through rather than the traditional graphics.