ESSENTIAL DUTIES & RESPONSIBILITIES: 1. Email Campaign Set-up, Creative Development & Execution (70%) � Create and insert tracking links into email code, edit HTML code when necessary (i.e. price changes & items) � Send test emails and conduct QA to ensure all content and links are correct, template rendering check � Prep emails for deployment including working with copy editors on final edits, using Dreamweaver to make any last minute email changes, if required. � Help with email mailing setup and deployment. 2. Reporting & Analysis (30%) � Provide click map reporting and analysis on email campaigns � Provide backend data reporting as asked. REQUIRED QUALIFICATIONS: 1) Competencies: Skills, knowledge, & abilities Functional Competencies: � Proficient in MS Office applications. � Strong analytical and quantitative skills � Knowledge of email, Internet and direct marketing methods � Basic knowledge of HTML and Dreamweaver (not required, but nice to have) PREFERRED: � Solid knowledge of HTML, JavaScript, CSS with emphasis on HTML/CSS coding for email specifically � Solid knowledge of current standards and web development techniques (W3C standards) � Solid knowledge of cross-browser and email environments (Firefox, IE, Netscape, AOL) � Email deployment experience � Experience writing SQL statements for data extraction preferred � Strong understanding of relational databases, data structures and querying language � Knowledge of Responsys platform a plus � Prior experience with campaign management tools a plus (e.g. CampaignRunner, Unica, Aprimo, Alteryx, etc. . .) � Impeccable attention to detail and accuracy � Superior project management skills � Excellent team player with the ability to bring innovative ideas to the organization � Excellent verbal, interpersonal, and written communication skills � Ability to anticipate needs, innovate and flourish in a fast-paced retail environment � Excellent troubleshooting skills and critical thinking skills � BA or BS Degree required