book marketing plan - Advertising Internet Marketing Marketing Strategy Marketing
Hi, I am looking for a book e-marketing plan - a detailed list and a schedule of on-line marketing activities dedicated to promotion of a new book. The book is about offshore outsourcing and is written from a "client's" or "buyer's" standpoint, it also can be very helpful to those working for outsourcing vendors of all sizes, freelancers, and contractors. While most of the topics covered in the book apply to almost any outsourcing situation, it's written primarily for technology professionals; the book specifically caters to those working in small- to medium-sized companies or in the technology trenches of large organizations. The book is going to be available on the publisher's website for a few months and then available through a variety of stores including Amazon. I looking for a spreadsheet that includes all required / recommended activities. I would like to see a detailed list, not just "SEO" but specific SEO activities, such as directory submissions, link building, etc. with associated target volumes and budgets. After the plan is defined I will outsource execution of these activities. The goal of a campaign is to create a bestseller. I am initially allocating $5K for the promotion campaign but may increase the budget if the revenue supports it. Thanks, nick Desired Skills: Advertising Internet Marketing Marketing Strategy Marketing Keywords: Marketing & Sales Consulting
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